These tap handles were designed for the Mad Farmer Tour that Tractor Beverage Co. took in the summer of 2025. Along with designing elements of the airstream itself, I created these 11 tap handles that reflect the Tractor drinks that the team served on tap during the tour.

The goal was to keep these simple but have an organic feel, which is where scans of the fruit and handwritten tasting notes came into play. These were meant to feel like the recipes for the drinks these were scribbled down in a “mad farmer’s” journal as he was out in the field.